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Portfolio& Case Studies

Real projects across TikTok Ads, Email Marketing & Copywriting. Click any card to read the full case study.

6Projects
Japan Box
6.2x
ROAS
See Case Study ↓
📱 TikTok Ads
Japan Box

Scaled a Japanese subscription goods brand from $2K to $15K/month.

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Japan Box
6.2x
ROAS
$15K
Monthly Revenue
$1.12
CPC
+650%
Revenue Growth
TikTok Ads Management

From $2K to $15K/mo — Japan Box

Japan Box is a subscription brand selling curated Japanese goods to international customers. When they came to me, their TikTok ads were burning budget with no consistent results — inconsistent ROAS, poor creative, and no testing framework in place.

I restructured their entire ad account from scratch, built a creative brief system their team could follow, and implemented a data-driven testing framework. Within 90 days we scaled from $5K/month to $84K/month in revenue with a consistent 6.2x ROAS.

What I did
Full Account Restructure Creative Brief System A/B Testing Framework Audience Research Daily Optimization Weekly Reporting
Sinestim
20%
Open Rate
See Case Study ↓
Sinestim

Built complete Klaviyo flow system generating $8K/mo passively.

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Sinestim
20%
Open Rate
$8K
MRR from Email
8.4%
Click Rate
Email Marketing

$8K/mo on Autopilot — Sinestim

Sinestim is an insurance company with a large email list but zero automation in place. Every email was sent manually, inconsistently, and with no strategy — leaving thousands of dollars on the table every month.

I built their entire Klaviyo infrastructure from scratch — welcome series, lead nurture, policy renewal reminders, win-back campaigns, and monthly newsletters. Within 60 days their email channel was generating $8K/month completely on autopilot.

What I did
Klaviyo Setup Welcome Series Lead Nurture Flow Win-Back Campaign Email Copywriting List Segmentation
Tanmeya Capital
11.4%
Conv. Rate
See Case Study ↓
✍️ Copywriting
Tanmeya Capital

Landing page rewrite doubled sign-ups for this finance brand in 2 weeks.

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Tanmeya Capital
11.4%
Conv. Rate
+115%
More Sign-Ups
2 wks
Turnaround
Conversion Copywriting

Doubled Sign-Ups in 2 Weeks — Tanmeya Capital

Tanmeya Capital is a finance company offering investment and capital growth services. Their homepage was full of generic financial jargon that wasn't converting — conversion rate was stuck at 5.3%.

I rewrote their homepage and key services pages using benefit-driven copy focused on what clients actually care about: security, growth, and trust. Two weeks after going live, conversion rate jumped to 11.4% — more than doubling sign-up volume with zero extra ad spend.

What I did
Homepage Rewrite Services Page Copy CTA Optimization Tone of Voice Guide SEO Copywriting
Nouri Skincare
4.1x
ROAS
See Case Study ↓
📱 TikTok Ads
Nouri Skincare

Launched TikTok ads from scratch for a new skincare brand. 4.1x ROAS in first 30 days.

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Nouri Skincare
4.1x
ROAS
30
Days to Result
$0.89
CPC
TikTok Ads Management

4.1x ROAS from Day One — Nouri Skincare

Nouri Skincare was a brand new DTC skincare brand with zero paid social presence. They needed to launch fast and prove the channel before committing to a bigger budget.

I built their TikTok ads strategy from scratch — audience research, creative angles, and a lean testing structure that found winning creatives quickly without burning budget. We hit 4.1x ROAS within the first 30 days of launch.

What I did
Brand Launch Strategy Audience Research Creative Direction Budget Management Performance Reporting
Volta Coffee
38%
Open Rate
See Case Study ↓
Volta Coffee

Full email strategy & welcome sequence for a specialty coffee DTC brand.

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Volta Coffee
38%
Open Rate
5x
Email ROI
6.2%
Click Rate
Email Marketing

38% Open Rate for a Coffee Brand — Volta Coffee

Volta Coffee is a specialty DTC coffee brand with a passionate customer base but no email strategy. They were sending occasional one-off promotions with low engagement and no consistency.

I built a full email strategy including a 5-part welcome sequence, post-purchase education series, and a monthly newsletter template. The welcome sequence alone now converts 22% of new subscribers into repeat buyers within 30 days.

What I did
Email Strategy Welcome Sequence Post-Purchase Series Newsletter Template Subject Line Testing
Arcline Studio
+60%
More Leads
See Case Study ↓
✍️ Copywriting
Vehea Studio

Rewrote website copy & ad scripts for a creative agency. +60% leads in one month.

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Arcline Studio
+60%
More Leads
1 mo
Turnaround
3x
Ad CTR Lift
Conversion Copywriting

+60% More Leads in 30 Days — Vehea Studio

Vehea Studio is a creative design agency struggling to communicate their value online. Their website was visually beautiful but the copy wasn't converting visitors into enquiries — leads were sparse and inconsistent.

I rewrote their entire website copy and ad scripts, focusing on clear value propositions and strong calls to action. Within one month, leads increased by 60% and their ad click-through rate tripled.

What I did
Website Copy Rewrite Ad Scripts Value Proposition CTA Strategy Brand Voice

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